WHY IS EVERYONE SO EXCITED ABOUT DIGITAL COMMERCE AND ADVERTISING?
It’s not just about selling voice and data anymore...
| VIDEO: PROMOTING A DOMINANT ROLE IN THE DIGITAL VALUE CHAIN |
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EITAN GELBAUM
Vice President, Product Marketing, Advertising, Commerce & Entertainment |
It’s about providing a full digital lifestyle experience that touches each consumer on an individual level…
It’s about services that you can bundle and personalize with a consistent user experience across all digital touch-points, through a unified platform…
It’s about impressive new revenue streams…
Today, it’s all about digital commerce and advertising…
But with combined revenues from mobile advertising and content set to reach tens of billions of dollars by 2011, why haven’t service providers managed to properly tap into this yet? They already have vital assets such as customer data and a network at their fingertips that they could use either to develop their own services, or sell third-party value-added enablers. So what’s stopping them?
They need to deliver the right ad and the right content to the right
| VIDEO: INTRODUCING AMDOCS ADVERTISING, COMMERCE & ENTERTAINMENT |
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MOSHE KAMAR
General Manager, Advertising, Commerce & Entertainment Business Unit |
customer at the right time – but only the right partner can help make it happen:
A partner who is aligned with your strategy and considers itself to be successful only if you are. A partner with more than 25 years of experience in developing and implementing carrier-grade software. A partner capable of supporting millions of records and transactions. A partner who can offer you modular advertising, commerce and entertainment solutions that can integrate to the assets you already have. A partner whose unified platform means you can create any bundle you want, ranging from content advertising to voice and sms.
So if you’d like to take advantage of a world of new opportunities, and get the maximum possible value out of your existing assets, check out Amdocs’ range of solutions, including: